Job Description

General Summary

The Communications Coordinator plays a critical role in keeping Claires store teams informed, engaged, and aligned with corporate initiatives. This role is responsible for developing and delivering clear, consistent, and brand-right communications that drive operational excellence, support key business priorities, and strengthen the connection between corporate leadership and our store-level team members across North America.

Essential Duties & Responsibilities

1. Strategic Message Development

• Craft clear, concise, and on-brand messages that translate corporate priorities into actionable guidance for store teams.
• Ensure communications reflect Claires tone of voice and inspire engagement from a diverse retail audience.
• Utilize standardized templates and distribution lists to deliver timely, professional messaging to stores, District Sales Managers, and regional leaders.

2. Internal Communication Management

• Develop and distribute internal newsletters, memos, and announcements to keep teams informed of promotions, policy updates, operational changes, and company news.
• Maintain a communication calendar to ensure consistent cadence and timely delivery of critical updates.

3. Cross-Functional Collaboration

• Partner closely with Operations, HR, Marketing, Visual Merchandising, and Training to ensure alignment and consistency across all messages.
• Serve as a liaison between store teams and corporate office, collecting feedback to improve communication effectiveness.
• Collaborate with internal French translator to ensure Quebec-compliant, bilingual communications are distributed promptly.

4. Content Creation & Editing

• Draft and edit content for internal platforms, including SOPs, training materials, leadership messages, and event announcements.
• Ensure all content is accurate, clear, visually appealing, and consistent with Claires brand identity.

5. Field Communication Support

• Provide guidance on best practices for urgent or sensitive issues (e.g., system outages, product recalls, policy changes).
• Support field leaders in delivering consistent, motivating messaging to store teams.

6. Feedback & Reporting

• Collect and analyze feedback from the field to measure communication reach, clarity, and engagement.
• Track open rates, engagement, and completion metrics to inform future communication strategies.

7. Professional Conduct

• Support and adhere to all company policies, procedures, and guidelines.
• Flexibility to work varying days and hours based on business needs.
• Perform other duties and projects as assigned.
• Travel to stores as needed to strengthen communication effectiveness and build relationships.

Required Knowledge & Skills

• Associate degree in Communications, Business, or related field (Bachelors preferred).
• 2+ years of experience in communications, internal communications, or retail operations.
• Proven ability to work independently with minimal supervision while collaborating cross-functionally.
• Strong written and verbal communication skills with a keen eye for detail and brand consistency.
• Proficiency in Microsoft Office Suite and communication platforms (e.g., Teams, Outlook).
• Ability to manage multiple projects in a fast-paced, deadline-driven environment.
• Experience supporting communications for a retail or multi-unit organization strongly preferred.
• Strong interpersonal skills and ability to connect with diverse audiences.
• Willingness to travel occasionally for meetings, store visits, or training.

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